Spartina 449

SEA LA VIE CANDLE LAUNCH

Led creative development for a candle launch spanning wholesale and digital channels. The project included designing a wholesale flyer with scannable barcodes to streamline ordering, along with a supporting email to drive engagement.

Art direction for e-commerce photos focused on sourcing and styling props that reflected candle scent profiles, creating imagery that translated their warmth and atmosphere into a digital experience. The result was a cohesive launch that combined strategy, design, and visual storytelling to bring the collection to life.

ART DIRECTION | EMAIL DESIGN
PROP STYLING | PRINT LAYOUT